We’ve worked hard to create a high-quality site using only the best ‘ingredients’ to match Cupnest’s beautifully decorated cupcakes. We were going for an all-natural, earthy, textured feel for the overall aesthetic of the site. From their chic logo and name development, to a ‘build your nest’ feature showcasing different cupcake combinations, we did it all. Our client loves giving back to the community and catering local events, so we built out an entire section of the site dedicated solely to local outreach. In addition to this user-friendly, homey website, we designed and printed Cupnest business cards, and developed a streamlined social media integration including Facebook and Twitter.

Grab yourself a cupcake and explore more of the site at www.cupnest.com.

(Biemmes Sport designed the cyclist jersey utilizing our brand design)

Taking place in beautiful downtown Delray Beach, we wanted to design a logo that represented everything the festival was about. With the ocean in the background and bike wheel center stage, this logo will be featured on their website, all signage and business cards, as well as the jersey of every cyclist competing.

(Above is a street banner mock that will be hung throughout Delray Beach during the festival)

Our team designed and developed their microsite consistent with the adrenaline rush that is their brand, including an integrated contact form so that you can get more information about the festival. In addition, we developed a streamlined social media integration, including the design and development of a customized Facebook landing page.

Check out delraybeachtwilight.com and their facebook page for more event information!

(Above is the final product design)

Need a little inspiration to get your creative juices going? That’s where the Octane Themes section of the website can be of service. You’ll find interesting watch combinations to represent your favorite sports team, college, or even your favorite cartoon character. To keep the Themes section consistently fresh, Friedman Creative streamlined the content management system allowing for changes to easily be made. User interaction is not only wanted but encouraged, so an email call to action was integrated into the page to give you the chance to send in a unique theme idea of your own.

Friedman Creative created success for Octane Limited and their site through A/B testing, designing and developing a custom Facebook page, and strategically choosing specific funneling techniques which continually lead to sales. We also handled the entire photoshoot, resulting in photography as unique as Octane Limited itself.

(Above is the custom Facebook landing page)

Octane Limited won’t be solely selling watches for long, new products are always being added. Look out for belts with interchangeable buckles allowing for complete customization, of course.

Create your own watch by visiting www.octanelimited.com.

Our team wanted to design a website that captured their adventurous spirit, which is why we incorporated earthy colors alongside beautiful travel photography. In addition, we designed and developed a logo that represents each solo traveler, while showcasing SoloMate as the key to your next adventure.

(Above is a business card design with SoloMate Travel logo)

We also developed a streamlined social media integration, which includes a custom designed Facebook landing page, all of which allows you to stay connected to SoloMate Travel no matter where life takes you!

Have you joined ‘ClubSolo?’ We integrated a lead-generation email database to keep all registered users up-to-date on new trips and special offers, not to mention completely custom email marketing campaigns.

(Above is an an example email blast)

Check out solomatetravel.com, you’re one click away from the experience of a lifetime.

Our team created a new online experience that showcased the sophistication of Royal Palm Place. We provided them with beautiful photography, a robust interactive online directory, and a strong focus on growing ‘Club Royale’ member base. The new website enhanced their online brand while also providing a memorable user experience.

Visit royalpalmplace.com and experience all of what Royal Palm Place has to offer.

CG Burgers already has five locations in South Florida and is consistently growing with the hopes of one day becoming nationwide. The nature of the business would benefit from a website that could keep up with this growth, and Friedman Creative knew just how to make that work. Our team wanted to incorporate an ‘all natural, farm fresh’ feel to the site, which is why we carried over their well-known farm mural and earthy, wood textures. We created an efficient content management system that allows the restaurant group to dynamically swap seasonal menus and add new locations seamlessly.

(Above is the CG Fan Club email registration)

CG Burgers loves getting feedback from their customers and that’s why we integrated a customer feedback form directly into their new site, eliminating the traditional paper slips they had scattered around each location. Friedman Creative developed a streamlined social media integration, including a dynamic twitter feed into the header of the website. CG Burgers loves getting feedback from you and that’s why a customer feedback form was integrated directly into the site.

(Above is the site header with integrated Twitter feed)

Make sure to check out their website at cgburgers.com, and follow them on Facebook and Twitter.

Every modern girl out there knows about the time and money it takes to keep your hair looking perfect and KeratinPerfect was designed with you in mind. The 30-Day Brazilian Hair Smoothing System transforms the texture and appearance of all hair types in an easy-to-use, at home application. The entire system is organized into three kits – Duo Pack, Essentials Collection, Deluxe Edition – which provides you support from beginning to end. KeratinPerfect delivers salon-quality results that leave you with above and beyond smoothness and shine. For the finishing touches, KeratinPerfect has two straightening irons available to make styling quicker and easier.

(One of five KeratinPerfect package designs)

Friedman Creative designed and developed a brand new website for KeratinPerfect, as well as creating and developing a social media presence which included the design and development of their Facebook landing page. In addition, we designed five different KeratinPerfect package designs and the store end-cap display, all of which can be seen in Sephora stores throughout the United States and Canada.

The KeratinPerfect Smoothing System has been featured in Elle, People, and InStyle magazine. Check out the power of KeratinPerfect by visiting their website: keratinperfect.com.

According to the Kik website the company states that “by Monday evening, we hit a peak of 3 new users a second, with no sign of a let-up.”  Only 14 days after the launch the amount of users quickly surpassed 700,000 and is growing exponentially.  The most remarkable part of this new app is the potential for expansion in the future, because of the streaming capabilities,  users may soon be able to share live video and music from their phone with their friends.

On a more personal level, our team was up all last night monitoring our own smartphones while in complete awe. Our phones were going off every minute with a new notification that “You may know [insert friend's name].  To start chatting with [friend], just type a message!”  Let’s just say by the time we went to sleep, we had to turn the notifications off just to get some peace and quite.  So, if you’re a smartphone user and want to start Kikin’ it with your pals, get the app and chat away!

Kik is available for free download in the Android Market, iPhone App Store and Blackberry App World.

• Your perception creates your reality – You can change the world by changing the way you look at it

• Everything is interconnected – All is one, so love everyone

• Time is an illusion – The only moment that ever exists is now

• The universe is in alignment - You are where you need to be so stop worrying and start being

So, what makes these guys so special?  Some might say it’s their long hair and crazy beards, while others may say it’s their new age hippie-ness.  Here at Friedman Creative we see these guys as intergalactic social media mavens.  With over 6,000 fans on Facebook, their fans do all the marketing for them.  Supporters from all over the world take pictures with their Time-Peace watches and post them to the company’s Facebook fan page, showcasing just how global the TP brand really is.

One of the founding members of the TP Dream Team, Ian Koslow tells Friedman Creative about his unique concept:

“Time-Peace is about creating inner peace for the individual, in order to create a better world for everyone. We don’t look at this as our company; Time-Peace is for everyone. The more people that understand and live these ideas, the more empowered and free we all can be.  The concept is that anybody interested in spreading the message can join the “Dream Team.” We believe the more dreamers we have, the closer we are to making this dream of living in a beautiful, interconnected, harmonic world a reality. That is the story of Time-Peace’s success.”

With social media platforms such as Facebook, companies like Time-Peace have been able to expand their reach to communities world-wide with the click of a mouse.  “One minute we’re chatting away and the next thing we know there are 6,000 fans reading our inspirational quotes and checking out our new product lines,” says Koslow. “We’ve created a product that markets itself, because the product is the message, and the message is the people, it has spread virally. Social media is the perfect way for people to connect and share Time-Peace all over the world. Thanks to the power of Facebook, we’ve been able to reach more than 6,000 fans from over 35 countries in less than a year, which is pretty incredible if you ask me.”

The Facebook platform allows for TP to reach their fan base through timely status updates that display instantly on the news feeds of thousands of loyal followers each and every day. These updates keep their fans actively involved in the day-to-day activity of the Time-Peach brand, often creating dialogue between the Dream Team and their fans. These connections and conversations spread virally; comments build up, ideas start flow and the TP message continues to spread across the globe.

With celebrities like Ricky Williams, Jordin Sparks and Jay Sean rocking Time-Peaces, these gentlemen have really begun to make a name for themselves through the magic of social media.

This week Time-Peace was featured on TV for their unique marketing strategy, just in time for the release of their newest watch, the “Lightworker.”  According to Koslow, this hand-less watch was designed to remind everyone that the only time that truly matters is right now. He stands by the belief that you should live in the moment and enjoy the life you have, because you are just where you need to be. He goes on to explain that once you have this mind set, you can simply tap the face of the watch and LED lights illuminate the face to reveal the true time, a remarkable time-telling tool for the new age dreamer.

To stay up-to-date on these rad dudes, become a fan on Facebook or visit their website.

The timely bits of information that spread through Twitter can help you make better choices and decisions and, should you so desire, creates a platform for you to influence what’s being talked about around the world. Search results spread across Twitter and in other ways across the Web so you can discover what’s happening on and off of Twitter.com, wherever you prefer.

Twitter can give a voice to even the weakest signals because of its simplicity. Users can access Twitter on powerful broadband connections via a video game console or through faint connections in rural areas via SMS on a simple mobile phone. You can also access Twitter through more than 50,000 third-party Internet and mobile applications.

Just remember, how you use Twitter is completely up to you. Follow hundreds of people. Follow a dozen. Post every hour. Post never. Search for your favorite topics and create lists. Or not. You are in control on Twitter.